The sales of stationery and gifts have accounted for 20 ~ 25 of the sales of gift companies. The military gift industry has immediately become a new direction for the expansion of the stationery industry. Such a huge market has attracted more and more stationery manufacturers.
In recent years, with the improvement of people's living standards, consumers' demand for stationery products is increasing, which also urges stationery suppliers to speed up the renewal cycle of stationery products, resulting in sustained strong market demand. The fierce competition in the stationery industry makes many stationery manufacturers have to look for new breakthrough points and new economic sources. It is reported that, The sales of stationery and gifts have accounted for 20 ~ 25 of the sales of gift companies. The military gift industry has immediately become a new direction for the expansion of the stationery industry. Such a huge market has attracted more and more stationery manufacturers.
It is not difficult to find from the large and small gift exhibitions in recent years that stationery enterprises have also broken through the traditional thinking of stationery exhibitions and have established a close cooperation mode with gift exhibitions. The gift market is more looking for new and strange. The stationery design and modeling in recent years cater to this feature. Popular elements always come suddenly and go fast. Under such a trend, How to highlight the advantages and avoid the disadvantages of the stationery industry is particularly important. If stationery products want to "take root and sprout" in the gift industry, it is very important to improve the quality of products and the sense of product design. Only by grasping the popular trend and combining the industry characteristics can they bring new economy to the stationery industry. Influenced by the concept of green environmental protection, after the emergence of environmental protection stationery, the concept of environmental protection has gradually entered the gift industry, and more and more gift companies have made great achievements "Green stationery gift" The slogan emphasizes the health concept of products, and healthy stationery gifts are undoubtedly the winners in the gift market. Once the general trend of gift demand is formed, choosing healthy stationery gifts and enjoying a new realm of healthy life will deeply affect the mainstream of the follow-up market. In addition, stationery products, such as animation and cartoon, appear on the scoreboards of more and more supermarkets and chain stores The organic combination of stationery and gift industry will also expand the stationery and gift market in a larger dimension.
Developing new sales channels, like developing new products, is a way for stationery manufacturers to choose industry breakthroughs. I believe they can also create business opportunities with more and more industries in the future development of stationery.
